Once your web application is hosted and up-and-running, it is important that search engines can find your website properly. The website will then get a high ranking. iDelft can help to optimize your website. This is also referred to as SEO (Search Engine Optimalization). SEO is often more effective and cheaper than paid advertisement programs like Google Adwords.
Clearly, a website is serving a purpose:
- to sell a product;
- to collect responses;
- to provide a full story;
- and so on.
Successful websites are sites with a high conversion rate; more specifically where a desired endpoint is reached. iDelft can measure how visitors use the website and what the obstacles are. We often use Google Analytics to achieve this. We will make recommendations on how the structure can be improved.